THIS IS THE MOVIE TITLE---> How Do You Know <---THE MOVIE TITLE IS THIS
Why? Well according to THR, it has a shocking $120 million total production price tag. Thankfully they got it down to $100 million due to tax breaks, BUT, you still have to add in marketing, so you can knock it back up to a total cost of about $150 million.
With a mid-level budget releasing on an empty Spring weekend this movie wouldn't do very well, so why they put $150 million into this with a plan to release it during the Holidays, opposite Tron, The Fighter, and Yogi Bear and coming off hold overs from Narnia and The Tourist is just....inexplicable. I mean I can't even wrap my head around what on earth Columbia Pictures was thinking.
This flick will be lucky to pull in maybe $15 million and open in 4th or 5th place, if it even does that well. And we know romcoms aren't an international draw, so the final worldwide box office for this piece of expensive poop will be around $50 million, meaning Columbia threw $100 million down the drain.
Whomever greenlit this film with this cast, on this budget, and set its release date at this time should, and likely will be, fired.
Why? Well according to THR, it has a shocking $120 million total production price tag. Thankfully they got it down to $100 million due to tax breaks, BUT, you still have to add in marketing, so you can knock it back up to a total cost of about $150 million.
With a mid-level budget releasing on an empty Spring weekend this movie wouldn't do very well, so why they put $150 million into this with a plan to release it during the Holidays, opposite Tron, The Fighter, and Yogi Bear and coming off hold overs from Narnia and The Tourist is just....inexplicable. I mean I can't even wrap my head around what on earth Columbia Pictures was thinking.
This flick will be lucky to pull in maybe $15 million and open in 4th or 5th place, if it even does that well. And we know romcoms aren't an international draw, so the final worldwide box office for this piece of expensive poop will be around $50 million, meaning Columbia threw $100 million down the drain.
Whomever greenlit this film with this cast, on this budget, and set its release date at this time should, and likely will be, fired.
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